The Don't Be a Target movement is a bold call to action for women and girls to step into their power, reclaim their voice, and walk through life with confidence, awareness, and courage.
Founded by safety advocate Shelly Moorman, this movement equips everyday women with practical tools, mindset strategies, and situational awareness to protect themselves and others. It’s not about living in fear—it’s about living prepared.
Through workshops, community events, and real-life empowerment, Don't Be a Target is creating a powerful ripple effect where survivors become leaders, bystanders become protectors, and confidence becomes the first line of defense.
Don’t Be a Target: How to Build Confidence, Set Boundaries, and Protect Yourself in a Dangerous World
This isn’t fear-based marketing—it’s a movement toward living fiercely and faithfully. Shelly Moorman shares practical tools, confidence-building exercises, and a faith-filled mindset to empower women of all ages and stages.
Inside, you'll discover:
How to build your personal OODA Loop (Observe, Orient, Decide, Act)
Tools you already own that can protect your peace
Voice-empowering strategies for uncomfortable situations
Real-life stories of triumph, resilience, and hope
embrace the journey from fear to fearless—with grace, confidence, and grounded faith.
Do you want to move through life alert, not anxious?
Do you wish for simple, everyday tools that boost safety and peace?
Do you value confidence rooted in faith and grounded in Scripture?
Then this book is your guide to speaking up, standing tall, and stepping forward—fearless and equipped.
You’re not alone.
California-raised and Ohio-rooted, Shelly brings decades of real-world expertise as a certified NRA instructor, ALICE trainer, Chief Range Safety Officer, and advocate for women’s empowerment.
With a deep faith in God and the transformative power of community, she helps women and girls feel prepared—not paranoid—for whatever life brings.
Shelly doesn’t just teach; she inspires—with wisdom, warmth, and unwavering faith in God’s protective grace.
Speaking & Training
Church retreats and women’s ministry events
Schools, camps, and youth mentoring
Community groups, senior centers, and safety workshops
Corporate wellness, self-defense seminars, and parenting groups
Twenty minutes or two hours—tailored for your group.
Contact Shelly for speaking requests, full-day workshops, or multi-session training designed to shift mindsets and build confidence.
“Don’t Be a Target isn’t just a safety guide—it’s a lifeline. Shelly doesn’t just teach you how to defend yourself; she reminds you why your life is worth defending. This book is power in print, full of truth, tools, and tough love. Every woman needs this on her shelf and in her spirit.”
“Shelly Moorman speaks the language of real women with real fears—and real strength. Don’t Be a Target is a game-changer for anyone who’s ever felt powerless. This book doesn’t just inform—it transforms. Confidence, clarity, and courage live on every page.”
“Reading Don’t Be a Target felt like a friend taking my hand and saying, ‘You’ve got this.’ Shelly’s voice is fierce, faith-filled, and refreshingly practical. She brings light into the dark places and shows women how to walk tall, speak up, and stay safe in a world that too often tells us to shrink.”